For apartments
In apartments you are not competing with three hotels. You are competing with a whole area.
That is why the logic is different: instead of tracking four specific competitors, we aggregate your local market and place you within it. And the portfolio is managed as a portfolio, not as fifty spreadsheets.
What operators tell us
"I have forty flats and every one of them priced by hand."
"I do not know whether I am expensive or cheap for my area, I only see my occupancy."
"When I drop the price, I drop everything at once, with no criteria."
"The information is split between Smoobu, a spreadsheet and my head."
What changes
Area market
Your local market aggregated with percentile logic, instead of comparing against a competitor that is not really one.
A portfolio, not loose units
A single view over dozens of apartments, with each one's performance inside the total.
Smoobu import
The booking list goes straight in and expands night by night. No spreadsheet involved.
Your own seasonality
Seasons are calculated from your data. Easter at an apartment is not Easter at a business hotel.
It fits particularly well if
- You manage from a dozen to hundreds of units.
- You work with Smoobu, Booking and Airbnb at once.
- Your real competition is "the city centre", not one specific building.
- You can no longer review prices unit by unit.
Shall we talk about your property?
Twenty minutes on a video call, no sales deck. We tell you what we would do with your case and whether it makes sense to work together.